<!doctype lake><meta name="doc-version" content="1" /><meta name="viewport" content="adapt" /><meta name="typography" content="traditional" /><p data-lake-id="a20d224c568e48b9d67847a2c66a8c01_p_0" style="text-align: justify;"><span class="lake-fontsize-1515">近日，阿里元境文旅元宇宙在深圳地铁惊艳亮相，以创新的体验方式将虚拟空间搬到乘客往来如织的地铁站内，触达千万级人流，生动地展示元境文旅元宇宙解决方案的精髓与成果，成功吸引了广泛的社会关注。</span><span class="lake-fontsize-1515"></span></p><p data-lake-id="f1bfd3509dcda38e4e8b361c8834dda9"><br /></p><p data-lake-id="cd61d93532bbb4df331661efc8cd43ef"><span class="lake-fontsize-1515">据悉，此次元境在深圳地铁有数万块大屏展示亮相，往来乘客在现场只需简单扫码，即可秒级进入由元境文旅元宇宙解决方案精心打造的多个虚拟空间。有别于传统地铁广告的单一展现形式，元境文旅元宇宙打破地铁站内空间与时间限制，乘客们只需轻触手机屏幕，即可身临其境地体验远在千里之外的东湖樱园之美，或是穿越千年，感受大唐盛世的繁华盛景。</span></p><p data-lake-id="e87537d3a6f2e7e29dbfc4f11206a5a8"><span class="lake-fontsize-1515"><card type="inline" name="image" 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data-lake-id="cc061d191e6cf5effda43b0f5d2b137e"></p><p data-lake-id="85a4fa4335d6a1d4db07b121bfb1f02b"><span class="lake-fontsize-1515">近年来，</span><span class="lake-fontsize-1515">众多</span><span class="lake-fontsize-1515">旅游景区</span><span class="lake-fontsize-1515">与</span><span class="lake-fontsize-1515">博物馆</span><span class="lake-fontsize-1515">都在</span><span class="lake-fontsize-1515">积极</span><span class="lake-fontsize-1515">跨越实体界限，</span><span class="lake-fontsize-1515">推出跨时空沉浸式交互体验的虚拟空间，提供完善的线上线下互动，希望为游客打造不同于传统导览的新奇游玩体验</span><span class="lake-fontsize-1515">。这些融合了科技与文化的</span><span class="lake-fontsize-1515">虚拟空间</span><span class="lake-fontsize-1515">，不仅拓宽了</span><span class="lake-fontsize-1515">文旅营销</span><span class="lake-fontsize-1515">的边界，开辟多元</span><span class="lake-fontsize-1515">商业场景</span><span class="lake-fontsize-1515">，还巧妙构建了</span><span class="lake-fontsize-1515">游客与景</span><span class="lake-fontsize-1515">区、</span><span class="lake-fontsize-1515">博物馆之间</span><span class="lake-fontsize-1515">新颖的互动桥梁，让每一次游览都成为超越传统的奇妙旅程。</span></p><p data-lake-id="77cd1847d4b678214c006da646991e6c"><span class="lake-fontsize-1515"><br /></span></p><p data-lake-id="6b8b5bb2b1c8c7b677329ed98c7daa83"><span class="lake-fontsize-1515">顺应产业升级的浪潮，元境文旅元宇宙解决方案应运而生，在多年业务积累沉淀出的基于云流架构一站式元宇宙服务平台基础上，深度融合适用于元宇宙的AI能力，赋能元宇宙智能体，加速数字资产构建、虚拟空间搭建及智能策划策展等元宇宙建设与运营的进程，同时配合文旅场景线上线下交互、研学、文创等体验场景, 打破时空限制，结合历史文化或地域特色进行剧情互动化体验设计，与文旅景区、博物馆等文旅机构共同打造栩栩如生的超高清沉浸式体验。</span></p><p data-lake-id="07dc30c95c44c1e88cd565dff2744582"><span class="lake-fontsize-1515"><card type="inline" name="image" 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value="data:%7B%22rows%22%3A2%2C%22cols%22%3A2%2C%22html%22%3A%22%3Ctable%20class%3D%5C%22lake-table%20lake-no-border%5C%22%20style%3D%5C%22width%3A%20644px%3B%5C%22%3E%3Ccolgroup%3E%3Ccol%20width%3D%5C%2272%5C%22%20span%3D%5C%221%5C%22%20%2F%3E%3Ccol%20width%3D%5C%22572%5C%22%20span%3D%5C%221%5C%22%20%2F%3E%3C%2Fcolgroup%3E%3Ctbody%3E%3Ctr%20style%3D%5C%22height%3A%2033px%3B%5C%22%3E%3Ctd%20rowspan%3D%5C%222%5C%22%20colspan%3D%5C%221%5C%22%3E%3Cp%20data-lake-id%3D%5C%226c1dd120f6ce15d57c81e5a84939ae21%5C%22%3E%3Ccard%20type%3D%5C%22inline%5C%22%20name%3D%5C%22image%5C%22%20value%3D%5C%22data%3A%257B%2522src%2522%253A%2522https%253A%252F%252Fimg.alicdn.com%252Fimgextra%252Fi2%252FO1CN01tYsWmy21FtqhZbA35_!!6000000006956-2-tps-52-63.png%2522%252C%2522originWidth%2522%253A52%252C%2522originHeight%2522%253A63%252C%2522name%2522%253A%2522O1CN01MvhL2t1ZDmlmetQcn_!!6000000003161-2-tps-52-63.png%2522%252C%2522size%2522%253A2541%252C%2522display%2522%253A%2522inline%2522%252C%2522align%2522%253A%2522left%2522%252C%2522linkTarget%2522%253A%2522_blank%2522%252C%2522status%2522%253A%2522done%2522%252C%2522style%2522%253A%2522none%2522%252C%2522search%2522%253A%2522%2522%252C%2522margin%2522%253A%257B%2522top%2522%253Atrue%252C%2522bottom%2522%253Atrue%257D%252C%2522width%2522%253A52%252C%2522height%2522%253A63%257D%5C%22%3E%3C%2Fcard%3E%3C%2Fp%3E%3C%2Ftd%3E%3Ctd%20rowspan%3D%5C%222%5C%22%20colspan%3D%5C%221%5C%22%20style%3D%5C%22text-align%3A%20left%3B%20vertical-align%3A%20middle%3B%5C%22%3E%3Cp%20data-lake-id%3D%5C%224b310c9eebb4acba0aef0304c743281c%5C%22%3E%3Cspan%20class%3D%5C%22lake-fontsize-14%5C%22%20style%3D%5C%22color%3A%20%235853D8%3B%5C%22%3E%3Cstrong%3E%3Cspan%3EAI%E5%BC%95%E5%85%A5%E5%88%9B%E9%80%A0%E6%9B%B4%E5%A4%9A%E5%9C%BA%E6%99%AF%E4%BB%B7%E5%80%BC%EF%BC%8C%E5%8A%A0%E9%80%9F%E6%8B%93%E5%B1%95%E5%85%83%E5%AE%87%E5%AE%99%E8%BE%B9%E7%95%8C%3C%2Fspan%3E%3C%2Fstrong%3E%3C%2Fspan%3E%3C%2Fp%3E%3C%2Ftd%3E%3C%2Ftr%3E%3Ctr%20style%3D%5C%22height%3A%2033px%3B%5C%22%3E%3C%2Ftr%3E%3C%2Ftbody%3E%3C%2Ftable%3E%22%2C%22margin%22%3Afalse%2C%22hideBorder%22%3Atrue%2C%22id%22%3A%22oEf1d%22%7D"></card><p data-lake-id="4ac3037a68b2e2e965b2f56e97d58611"></p><p data-lake-id="5efa0fdbbb4ceb1a9358fa9403f40016" style="text-align: justify;"><span class="lake-fontsize-1515"><span>伴随着新一代生成式人工智能</span><span>AIGC<em></em></span><span>技术的日臻成熟，元境在当前文旅元宇宙解决方案的基础上全面引入AIGC能力，帮助文旅机构将元宇宙的构建和运营做到更加高效。元境现有的文旅服务专属智能体，在多种不同的场景下可以提供拟人化/伴随式的服务，成为文旅机构和用户的全新智能交互入口和创新的商业链接形式，在AIGC算法的支持下，无论是景区导览、线上线下咨询，还是线上自媒体营销运营，都可以提供全天候、高质量、实时互动的专业服务，在提升观众满意度的同时，也能通过拟人的对话交互，从中发掘用户的诉求，更深入地了解用户，提升整体运营效率。</span></span></p><p data-lake-id="18947b5e99493d3edaafa2446cfb648c" style="text-align: justify;"><span class="lake-fontsize-1515"><br /></span></p><p data-lake-id="36d756d57428954d091b7b8ced726949" style="text-align: justify;"><span class="lake-fontsize-1515">另一方面，</span><span class="lake-fontsize-1515">AI</span><span class="lake-fontsize-1515">GC</span><span class="lake-fontsize-1515">的助力也</span><span class="lake-fontsize-1515">让</span><span class="lake-fontsize-1515">元宇宙数字</span><span class="lake-fontsize-1515">内容创作更高效，可以更</span><span class="lake-fontsize-1515">快</span><span class="lake-fontsize-1515">更</span><span class="lake-fontsize-1515">有创造性</span><span class="lake-fontsize-1515">的生成景区</span><span class="lake-fontsize-1515">/博物馆的</span><span class="lake-fontsize-1515">元宇宙产品</span><span class="lake-fontsize-1515">，</span><span class="lake-fontsize-1515">极大加速了从创意构建到成品产出的全过程，大幅度提升内容创作的效率，无论是平面素材的创作，还是复杂的</span><span class="lake-fontsize-1515">3D物品及场景的生成，以及元宇宙的内容策划、音效设计等等，都能在短时间内高效生成，这不仅面向于专业的内容制作者，同时也将激发广大用户创作内容的活力，让PGC、UGC共同参与的元宇宙内容生态焕发更大的生机。</span></p><p data-lake-id="b6876918b6af23f09845725ada0a320c" style="text-align: justify;"><span class="lake-fontsize-1515"><br /></span></p><p data-lake-id="7edbff6d3135a627cd9b98b5c84ae1c9"><span class="lake-fontsize-1515"></span><span class="lake-fontsize-1515">随着「文博游」成为当下年轻群体格外钟爱的旅行方式，像</span><span class="lake-fontsize-1515">线上云逛博物馆</span><span class="lake-fontsize-1515">/</span><span class="lake-fontsize-1515">景区</span><span class="lake-fontsize-1515">的</span><span class="lake-fontsize-1515">高质量数智化线上游览</span><span class="lake-fontsize-1515">体验，越来越多地在社交平台被频频种草分享。</span><span class="lake-fontsize-1515">元境凭借</span><span class="lake-fontsize-1515">自身在云流架构、</span><span class="lake-fontsize-1515">AIGC方向的技术优势，</span><span class="lake-fontsize-1515">在文旅文博</span><span class="lake-fontsize-1515">数智</span><span class="lake-fontsize-1515">化领域</span><span class="lake-fontsize-1515">已</span><span class="lake-fontsize-1515">打造出了多个行</span><span class="lake-fontsize-1515">业标杆案例</span><span class="lake-fontsize-1515">，</span><span class="lake-fontsize-1515">探索出</span><span class="lake-fontsize-1515">了</span><span class="lake-fontsize-1515">成熟的文旅元宇宙解决方案，</span><span class="lake-fontsize-1515">未来也</span><span class="lake-fontsize-1515">将</span><span class="lake-fontsize-1515">持续</span><span class="lake-fontsize-1515">为全国各景区</span><span class="lake-fontsize-1515">/博物馆</span><span class="lake-fontsize-1515">的</span><span class="lake-fontsize-1515">数智</span><span class="lake-fontsize-1515">化</span><span class="lake-fontsize-1515">升级</span><span class="lake-fontsize-1515">提供助力。</span></p><p data-lake-id="b0b7ee3e9a05883e5284d80cd009a1f0"><span class="lake-fontsize-1515"><br /></span></p>